{"id":32653,"date":"2017-09-16T11:13:11","date_gmt":"2017-09-16T08:13:11","guid":{"rendered":"http:\/\/www.stil-vagonu.com\/kadin\/?p=32653"},"modified":"2017-09-16T11:13:11","modified_gmt":"2017-09-16T08:13:11","slug":"on-mucevherat-ailesine-katilan-storks-fuara-hazir","status":"publish","type":"post","link":"https:\/\/www.stil-vagonu.com\/kadin\/on-mucevherat-ailesine-katilan-storks-fuara-hazir\/","title":{"rendered":"On M\u00fccevherat ailesine kat\u0131lan STORKS fuara haz\u0131r\u2026"},"content":{"rendered":"

On M\u00fccevherat ailesine kat\u0131lan STORKS fuara haz\u0131r\u2026<\/strong><\/p>\n

 <\/p>\n

Fuar stand\u0131nda yeni koleksiyonunu,\u00a0ki\u015fiye \u00f6zel m\u00fccevher tasar\u0131mlar\u0131n\u0131 sergilemeye haz\u0131rlanan STORKS,\u00a0farkl\u0131 noktalardan gelen i\u015fbirli\u011fi ba\u015fvurular\u0131n\u0131 da kriterleri do\u011frultusunda de\u011ferlendiriyor.<\/strong><\/p>\n

T\u00fcrkiye\u2019nin ihracat \u015fampiyonu olan ON M\u00fccevherat\u2019\u0131n STORKS markas\u0131na yapt\u0131\u011f\u0131 yat\u0131r\u0131m geli\u015fiyor. Bir yandan yeni tasar\u0131mlar haz\u0131rlayan STORKS, m\u00fc\u015fterilerine ve payda\u015flar\u0131na uluslararas\u0131 HRD sertifika g\u00fcvencesi ta\u015f\u0131yan m\u00fccevherler sunuyor. Hem i\u015f hem de d\u0131\u015f pazarda emin ad\u0131mlarla ilerleyen STORKS, yenilenen kurumsal kimli\u011fi ve tasar\u0131mlar\u0131yla vitrine \u00e7\u0131kmaya haz\u0131rlan\u0131yor.<\/p>\n

12-15 Ekim 2017 tarihlerinde ger\u00e7ekle\u015ftirilecek olan M\u00fccevher Fuar\u0131nda t\u00fcm kuyumcular\u0131 STORKS<\/strong> stand\u0131na davet eden STORKS Y\u00f6netim Kurulu Ba\u015fkan\u0131 Ayhan G\u00fcner<\/strong>, iddial\u0131 tasar\u0131mlar haz\u0131rlad\u0131klar\u0131n\u0131 belirtti. Yenilik\u00e7i tasar\u0131mlar\u0131nda gen\u00e7lerin \u00e7ok sevdi\u011fi teknolojiden iham ald\u0131klar\u0131n\u0131 belirten G\u00fcner s\u00f6zlerine \u015f\u00f6yle devam etti:<\/p>\n

\u201cEski y\u0131llarda m\u00fccevher ki\u015fiye \u00f6zel yap\u0131l\u0131rd\u0131. G\u00fcn\u00fcm\u00fcz ko\u015fullar\u0131nda ka\u00e7\u0131n\u0131lmaz bir sanayile\u015fme nedeniyle seri \u00fcretime ge\u00e7ildi. Hala kendine has m\u00fccevher yapan ustalar\u0131m\u0131z var ama onlar\u0131n eserleri hem fiyat hem de eri\u015fim olarak \u00e7ok dar bir kitleye hitap ediyor. G\u00fcn\u00fcm\u00fczde insanlar kendilerine tasar\u0131m dayat\u0131lmas\u0131ndan ho\u015flanm\u0131yor. Biz de yeni neslin teknolojik \u00fcr\u00fcnlerdeki ki\u015fiselle\u015ftirme e\u011filimini m\u00fccevhere yans\u0131t\u0131yoruz ve onlara kendilerine \u00f6zel m\u00fccevherler tasarl\u0131yoruz. Dilerlerse tek ta\u015f, dilerlerse 3 ya da be\u015fli kullanabilecekleri y\u00fcz\u00fckleri olacak. Kulland\u0131klar\u0131 m\u00fccevher her \u015feyiyle onlara ait olacak\u2026\u201d<\/p>\n

STORKS<\/strong>\u2019un \u00e7ok iz b\u0131rakan ve hala be\u011fenilen efsanevi y\u00fcz\u00fc\u011f\u00fc yeniden yorumland\u0131 fuar i\u00e7in haz\u0131rland\u0131. Yeni \u00fcr\u00fcn\u00fcn en b\u00fcy\u00fck \u00f6zelli\u011fi ki\u015finin tercihine g\u00f6re kullan\u0131m esnekli\u011fi sunmas\u0131\u2026 Y\u00fcz\u00fc\u011f\u00fc kullanacak ki\u015fi, mont\u00fcr\u00fcn a\u00e7\u0131labilme \u00f6zelli\u011fi sayesinde tek ta\u015ftan 5 ta\u015fa kadar kendi iste\u011fi do\u011frultusunda de\u011fi\u015fiklik yapabiliyor. Y\u00fcz\u00fc\u011f\u00fcn i\u00e7 k\u0131sm\u0131na diledi\u011finiz ismi yazarak a\u015fk\u0131n\u0131z\u0131 \u00f6l\u00fcms\u00fczle\u015ftirebiliyorsunuz. STORKS bu yenilik\u00e7i tasar\u0131m\u0131yla hem yeni nesle hem de markay\u0131 ve STORKS\u2019la \u00f6zde\u015fle\u015fen bu efsanevi tasar\u0131m\u0131 be\u011fenenlere g\u00f6z k\u0131rp\u0131yor.<\/p>\n

Y\u00fcksek standartlarda \u00fcretilmi\u015f ve uluslararas\u0131 kabul g\u00f6ren HRD raporlu tek ta\u015f y\u00fcz\u00fckleri geni\u015f kitlelerle bulu\u015fturmay\u0131 hedeflediklerini anlatan G\u00fcner s\u00f6zlerine \u015f\u00f6yle devam etti:<\/p>\n

\u201cHerkes i\u00e7in m\u00fccevher vard\u0131r; her gelir seviyesinin mutlulu\u011funu peki\u015ftirecek m\u00fccevher hedefliyoruz. Mutluluk herkesin hakk\u0131 ve biliyoruz ki m\u00fccevher bu mutlulu\u011fun sembol\u00fcd\u00fcr. T\u00fcrkiye\u2019nin en b\u00fcy\u00fck m\u00fccevher ihracat\u00e7\u0131s\u0131 olarak d\u00fcnyan\u0131n her bir k\u00f6\u015fesindeki kad\u0131nlar\u0131n be\u011fenilerine hitap edebiliyoruz; T\u00fcrk kad\u0131n\u0131na da hak etti\u011fi tasar\u0131mlar\u0131 \u00e7ok yak\u0131nda vitrinlerde g\u00f6receksiniz. STORKS ma\u011fazalar\u0131ndan alaca\u011f\u0131n\u0131z her m\u00fccevher uluslararas\u0131 kabul g\u00f6rm\u00fc\u015f standartlarda m\u00fccevher raporlar\u0131 ile g\u00fcvence alt\u0131na al\u0131n\u0131yor. Bu raporlar sayesinde sadece o ma\u011fazada ya da firmada de\u011fil t\u00fcm T\u00fcrkiye ve d\u00fcnyada ge\u00e7erli bir g\u00fcvence elde edeceksiniz.\u201d<\/p>\n

\"\"<\/p>\n

Yeni ma\u011faza konsepti<\/strong><\/p>\n

Yeni ma\u011fazalar i\u00e7in g\u00f6r\u00fc\u015fmelerin devam etti\u011fini ve STORKS<\/strong>\u2019un s\u00fcrekli geli\u015fti\u011fini belirten G\u00fcner, i\u015f ortaklar\u0131 a\u00e7\u0131s\u0131ndan optimum fayda sa\u011flayacak bir konsept geli\u015ftirdiklerini belirtti. STORKS\u2019un alt\u0131n tak\u0131 \u00fcretmedi\u011finin alt\u0131n\u0131 \u00e7izen G\u00fcner, i\u015f ortaklar\u0131na bu \u00fcr\u00fcn kategorisinde de f\u0131rsatlar sunduklar\u0131n\u0131 belirtti. Tasar\u0131mlarda ki\u015fiye \u00f6zel yenilikler getirdiklerini belirten G\u00fcner, yat\u0131r\u0131mc\u0131lar i\u00e7in de benzeri yenilikleri haz\u0131rlad\u0131klar\u0131n\u0131n alt\u0131n\u0131 \u00e7izdi. STORKS ile i\u015f yapman\u0131n tek yolunun ma\u011faza a\u00e7mak olmad\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izen G\u00fcner s\u00f6zlerine \u015f\u00f6yle devam etti:<\/p>\n

\u201cHer lokasyonda ma\u011faza a\u00e7maya gerek yok. \u0130\u015f hacmi ve lokasyona g\u00f6re sat\u0131\u015f noktas\u0131 ya da shop in shop uygulamalar\u0131 da s\u00f6z konusu\u2026 Zira yeni konseptimiz, bayii a\u00e7\u0131s\u0131ndan kurulumu ve hizmet vermesi kolay; m\u00fccevher m\u00fc\u015fterisi a\u00e7\u0131s\u0131ndan i\u00e7eri girmesi kolay ma\u011fazalar ya\u015fama ge\u00e7irmek\u2026 Ma\u011fazalar\u0131m\u0131z m\u00fccevheri \u00f6ne \u00e7\u0131kartacak bir tasar\u0131ma sahip. B\u00f6ylelikle m\u00fc\u015fterilerimizin ma\u011fazaya girerek m\u00fccevher deneyimi ya\u015famalar\u0131n\u0131 istiyoruz. Ma\u011fazalar\u0131m\u0131z\u0131 buna g\u00f6re in\u015fa ederken ekibimizi de bu y\u00f6nde e\u011fitiyoruz.\u201d<\/p>\n

Kuyumculuk sekt\u00f6r\u00fcn\u00fc 12-15 Ekim 2017 tarihlerinde ger\u00e7ekle\u015fecek olan \u0130stanbul Jewelry Show m\u00fccevher fuar\u0131 Hall 1\u2019deki STORKS stand\u0131na davet eden G\u00fcner; yat\u0131r\u0131m olanaklar\u0131n\u0131 ve vaad ettikleri deneyimi burada kendileriyle payla\u015fmak istediklerini belirtti.<\/p>\n

Yeni Logo<\/strong><\/p>\n

STORKS<\/strong>\u2019un yenilenen logosunda en \u00f6nemli detay, markan\u0131n geleneksel de\u011ferleri ile gelecekteki kimli\u011fi birbirinden kopart\u0131lmad\u0131. Yeni \u00e7a\u011fa ayak uyduran T\u00fcrkiye’nin en k\u00f6kl\u00fc m\u00fccevher markas\u0131 s\u00f6ylemine uygun olarak modernize edilen logoda Storks’un kurumsal ana rengi k\u0131rm\u0131z\u0131 ve markan\u0131n en ak\u0131lda kalan imaj\u0131 S harflerinin formu logoda sabit tutuldu. P\u0131rlanta ikonu, \u00fcst k\u0131sma ta\u015f\u0131narak logonun okunurlu\u011fu artt\u0131r\u0131ld\u0131. P\u0131rlanta ikonu hem tek tas sembolizasyonu \u00fczerinden m\u00fccevheri ifade ediyor; hem de formu ile markan\u0131n global hedeflerine ve d\u00fcnya markas\u0131 olma iddias\u0131na g\u00f6z k\u0131rp\u0131yor. Bug\u00fcnden yar\u0131na hayat\u0131m\u0131zda Storks izini hat\u0131rlat\u0131yor. Modernize edilen logo, hedef kitlede test edildi ve S harflerinin eski formunu korumas\u0131ndan dolay\u0131 halen Storks markas\u0131n\u0131 ge\u00e7mi\u015finden kopartm\u0131yor.<\/p>\n

STORKS hakk\u0131nda:<\/strong><\/p>\n

Storks marka hikayesi 1971 y\u0131l\u0131nda ba\u015flad\u0131. \u00dcretimde ustal\u0131\u011fa verilen \u00f6nemle b\u00fcy\u00fcmeye emin ad\u0131mlarla devam etti ve T\u00fcrkiye tak\u0131 sekt\u00f6r\u00fcnde 82 sat\u0131\u015f noktas\u0131 ile sayg\u0131n ve g\u00fcvenilir bir yer kazand\u0131. Y\u0131llar i\u00e7erisinde m\u00fc\u015fterilerinin hayatlar\u0131nda de\u011ferli ve derin izler b\u0131rakmay\u0131 ba\u015farm\u0131\u015f bir marka oldu Storks… M\u00fc\u015fterileri ile sadece ticari bir ili\u015fki de\u011fil; duygusal de\u011ferler \u00fczerine in\u015fa edilmi\u015f g\u00fc\u00e7l\u00fc ba\u011flar kurdu. T\u00fcrkiye’nin ilk m\u00fccevher markas\u0131 olan Storks, 2016 y\u0131l\u0131nda p\u0131rlantal\u0131 m\u00fccevher ihracat\u0131nda T\u00fcrkiye birincisi On M\u00fccevherat b\u00fcnyesine kat\u0131ld\u0131. 1997’de S\u00fcmer Kuyumculuk taraf\u0131ndan kurulan Storks’un de\u011ferli marka ser\u00fcveni, ba\u015flang\u0131\u00e7ta at\u0131lan temel de\u011ferlerle ve meslek a\u015fk\u0131 ile s\u00fcrd\u00fcr\u00fclmektedir.<\/p>\n

Detayl\u0131 bilgi i\u00e7in www.storks.com.tr<\/a> web sitesini ziyaret edebilirsiniz.<\/p>\n","protected":false},"excerpt":{"rendered":"

On M\u00fccevherat ailesine kat\u0131lan STORKS fuara haz\u0131r\u2026   Fuar stand\u0131nda yeni koleksiyonunu,\u00a0ki\u015fiye \u00f6zel m\u00fccevher tasar\u0131mlar\u0131n\u0131 sergilemeye haz\u0131rlanan STORKS,\u00a0farkl\u0131 noktalardan gelen i\u015fbirli\u011fi ba\u015fvurular\u0131n\u0131 da kriterleri do\u011frultusunda de\u011ferlendiriyor. T\u00fcrkiye\u2019nin ihracat \u015fampiyonu olan ON M\u00fccevherat\u2019\u0131n STORKS markas\u0131na yapt\u0131\u011f\u0131 yat\u0131r\u0131m geli\u015fiyor. Bir yandan yeni tasar\u0131mlar haz\u0131rlayan STORKS, m\u00fc\u015fterilerine ve payda\u015flar\u0131na uluslararas\u0131 HRD sertifika g\u00fcvencesi ta\u015f\u0131yan m\u00fccevherler sunuyor. Hem i\u015f […]<\/p>\n","protected":false},"author":3,"featured_media":32654,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/posts\/32653"}],"collection":[{"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/comments?post=32653"}],"version-history":[{"count":0,"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/posts\/32653\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/media\/32654"}],"wp:attachment":[{"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/media?parent=32653"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/categories?post=32653"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.stil-vagonu.com\/kadin\/wp-json\/wp\/v2\/tags?post=32653"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}